Customers are customers. People want goods and services and go out and buy them. It was ever thus. Nothing changes. Right? Wrong. There’s a lot of research going on into the different behaviour patterns between successive generations, with particular focus on what is known as Generation Z – people born after 1995. Gen Z are […]
Archives for May 2014
Converting your home makes better economic sense than moving
An unexpected result of the recovering economy is that instead of buying a new house, many homeowners are deciding to stay put and extend their existing property. And that, says professional carpenter Perry Barton, makes sound economic sense, because the addition of an extra bedroom or bathroom can add 10% or more to the value […]