Weds 5th August 2026
In his review of Paul Jarvis’s Company of One for the Wealden Business Group, Bill Ferguson examines whether bigger really is better in business, drawing on his own career choices to test the book’s core philosophy. He weighs Jarvis’s bold arguments on defining “enough,” avoiding hidden costs of expansion, and prioritizing lifestyle over pure scale against real-world limitations such as industry constraints, single-owner risks, and selection bias. Ultimately, the review poses crucial questions that force both small business owners and managers to rethink traditional metrics of success and decide what kind of enterprise they truly want to build.
